Jump to content

Super-sized expectations: McDonald's gears up for Q2 earnings report


Recommended Posts

As McDonald's prepares to dish out its Q2 earnings on July 27th, the fast-food giant rides high on a wave of global sales growth and digital success but struggles with inflationary pressures and supply chain issues.

 

original-size.webpSource: Bloomberg

 

 Tony Sycamore | Market Analyst, Australia | Publication date: Monday 17 July 2023 

McDonald's Q2 earnings report date announced

McDonald's is scheduled to report its second quarter (Q2) earnings after the market closes on Thursday, the 27th of July 2023.

The backdrop: McDonald's global presence and Q1 results

With operations spanning across more than 100 nations, McDonald's Corporation proudly hosts over 40,000 outlets as of the conclusion of 2022.

More than half the company's revenues are earned from countries outside the US. In Q1 of 2023, McDonald's reported earnings and revenues that beat analysts' expectations. Sales increased by nearly 13% globally and across each segment for the quarter.

Amidst a challenging environment and selective price rises, the appetite for McDonald's food and beverages remained robust.

"Our strong first quarter results demonstrate that our Accelerating the Arches strategy is working, as comparable sales grew 12.6% through a healthy balance of strategic menu price increases and positive traffic growth," said Chris Kempczinski, McDonald's President, and Chief Executive Officer.

The company reported the following key numbers in its Q1 2023 earnings results.

*McDonald's earned $2.63 per share, excluding restructuring charges and other items.

 

original-size.webp

McDonald's earnings expectations

McDonald’s is expected to benefit from increased US same-store sales and an increase in its share of the quick-service market in 2023, driven by the growth of digital orders and value offerings.

The company's loyalty program, of approximately 25 million active members, has the potential to drive digital sales and increase customer frequency, thereby contributing to the growth of US comparable sales.

Weaker consumer spending and McDonald’s response

Providing a potential offset to growth is weaker consumer spending due to inflation and higher interest rates. If market conditions were to deteriorate, McDonald's could introduce discounting strategies, leveraging its size advantage to capture market share through value offerings.

McDonald's expansion plans and supply chain issues

The company is expected to expand its global franchise in 2023 with another 400 planned openings in the US and 1500 globally, including 900 in China. New restaurants are expected to contribute approximately 1.5% to 2023 sales growth. However, buying power typically enables McDonald's to source products more cheaply than its rivals, but not always.

McDonald's in India's North and East divisions recently advised they would remove tomatoes from the menu due to the impact of heavy rainfall, seasonal issues on supply chains, transportation, and crop quality, which have seen the prices of tomatoes increase by five times above where they started the year.

Key financials

Wall Street's expectations for the upcoming results are as follows:

  • Earnings per share: $2.76 adjusted vs. $2.63 in Q2
  • Revenue: $6.24 billion vs. $5.9 billion in Q2..

 

 

original-size.webpSource: TradingEconomics

McDonald's share price analysis and projections

McDonald's share price has increased by almost 11% in 2023, to be trading at fresh record highs - edging ever closer towards the psychological $300 mark. Longer-term uptrend support is viewed at $263.00.

As viewed on the daily chart below, the push to new highs has been met with bearish divergence on the RSI indicator, which suggests the uptrend is potentially running out of steam and needing a pullback.

McDonald's daily chart

 

original-size.webpSource: TradingView

If a pullback was to occur, there is good support near $280 coming from the June low and the high of November last year. Not far below that, support from the 200-day moving average comes in at $273.00.

A pullback towards the $280/$273 support zone may provide a good entry point for a retest of the $300 level before a move towards the top of the trend channel at $345, viewed in the chart above.

McDonald's weekly chart

 

original-size.webpSource: TradingView

Earnings report release and share price summary

McDonald's is scheduled to report its second quarter (Q2) earnings after the market closes on Thursday, the 27th of July 2023. Ahead of the release, the share price is trading near record highs. Dips will likely to be well supported back towards $280/$275 and again at $263.00.

Link to comment

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
  • image.png

  • Posts

    • Solana ($SOL) is facing a challenging period in the market, with its price dropping to $130.56 USD. Here’s a closer look at what’s happening and what might be next for SOL. Recent Price Decline 15.17% Drop in a Month: Over the past month, Solana coin has fallen by 15.17%. This decline reflects the broader market’s pressure on the cryptocurrency. 8.5% Weekly Fall: Just this week, Solana saw an 8.5% drop, a sign that bears are firmly in control. Despite attempts to maintain a bullish outlook, the market seems to have different plans. Critical Support Levels Breakdown of $134 Support: Recently, SOL broke through the $134 support level, raising concerns that further declines could be on the way. Key Support at $122: The $122 level is now under the spotlight. This price point has been tested six times, and many whales view it as crucial. A break below this could push SOL towards $90. But if this support holds, it might set the stage for a bullish turnaround. $100 Support: While the $100 support level is still a bit distant, it’s essential to watch if the current bearish momentum continues. Revisiting this level could spell trouble for Solana. Changing Market Sentiment Shift to Bearish: The overall sentiment around Solana is slowly turning bearish. Since March, SOL has struggled to make new highs, and the current price action suggests that new lows could be coming. Potential Bullish Outcome: However, some analysts believe that if Solana manages to stay above $122 throughout 2024 and 2025, it could be incredibly bullish for the future, possibly leading to significant gains in 2025. Upcoming Breakpoint Event Historical Price Surges: There’s a potential catalyst on the horizon. Historically, Solana has seen price surges two weeks before its annual Breakpoint event. In previous years, SOL surged by 35% in 2021 and 2022, and by 60% in 2023. 2024 Event: With 16 days left until the 2024 Breakpoint event, could we see another rally? Only time will tell. The Importance of $122 Support As Solana approaches the $122 support level, all eyes are on whether it will hold. A break below could lead to further declines, while maintaining this support could bring back some bullish momentum. As always, stay informed, and remember the old adage in crypto: "buy the rumor, sell the news." Keep watching the charts as we near the 2024 Breakpoint event.  
    • One of the prominent cryptocurrency exchange, has maintained its commitment to user security through its Protection Fund. This self-insured fund, designed to safeguard user assets against potential threats such as hacks, fraud, and market volatility, has shown remarkable stability and growth. The fund has consistently maintained a value above $390 million, surpassing Bitget's initial commitment of $300 million. The exchange ability to continues to maintain a reserve ratio well above 150%, indicating a strong buffer against potential risks. The fund's value has shown correlation with Bitcoin's price movements, demonstrating its responsiveness to market conditions. Over the observed period, the fund's value peaked at $424.8 million and reached a low of $350.7 million, showcasing its ability to withstand market volatility while maintaining a substantial baseline. In February, the fund reached an all-time high valuation of over $543 million, coinciding with broader market uptrends. The Protection Fund's portfolio includes high-liquidity cryptocurrencies such as BTC, USDT, and USDC, which contributes to its stability and liquidity. This diversification strategy aims to mitigate risks associated with external market factors. Bitget's approach of self-funding and internally managing the Protection Fund allows for potentially quicker response times in critical situations, as it operates independently of external regulations and approvals. As the cryptocurrency market continues to evolve, the performance and management of such security measures will likely remain a point of interest for both users and industry observers.
    • Gold Elliott Wave Analysis Gold has maintained its strong upward momentum throughout 2024, with prices nearing another high in just over three weeks. The commodity has gained over 23% so far this year, and it is now testing levels close to a new all-time high. Despite this bullish progress, a minor pullback is likely to occur soon.   Daily Chart Analysis On the daily chart, Gold has been following a long-term bullish trend since December 2015. According to Elliott Wave analysis, the supercycle wave (IV) of this larger uptrend was recently completed, setting the stage for a new impulsive move in wave (V). Within this wave (V), waves I and II were completed in May and October 2023, respectively. Gold is currently advancing within wave (3) of 3 (circled) of wave III, which has the potential to extend above the 2550 level before reaching its peak.   The consolidation phase observed between April 12 and June 26 aligns with wave 4 of (3), serving as a corrective structure within the larger trend. The current upward movement is shaping into an ending diagonal structure for wave 5 of (3). If this diagonal structure holds, Gold is expected to break previous highs and achieve a new peak. However, if the structure breaks down, a correction in the form of wave (4) may follow. Wave (4) would provide the market with a chance to digest recent gains before potentially resuming the bullish trend.   H4 Chart Analysis On the H4 chart, the current price action is unfolding within wave v (circled) of 5 of (3), following the completion of a flat structure for wave iv (circled). The market has seen minor pullbacks, but as long as the price remains above 2472, further upward rallies are anticipated. For short-term traders, these minor dips could provide entry points as the price targets new highs. In the medium term, however, the completion of wave (3) is nearing, and a pullback for wave (4) is expected. This pullback could be a healthy correction, allowing the market to regroup before the final stages of wave (V) resume. Traders should be prepared for potential reversals as wave (3) concludes and wave (4) begins, marking a pivotal moment in Gold's multi-year bull cycle. This analysis emphasizes that while Gold continues to show strength, the Elliott Wave structure suggests an impending correction before the broader uptrend can resume. Technical Analyst : Sanmi Adeagbo Source : Tradinglounge.com get trial here!  
×
×
  • Create New...
us