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Sainsbury's Looking Unloved


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I have provided some brief commentary on this other thread, in respect of SBRY 

https://community.ig.com/t5/Indices-and-Macro-Events/Santa-Rally-2017/m-p/16487#M1722

 

This is because I largely took the position as a proxy for the seasonal christmas trade. It has now broken out of the trading range I documented within. 

 

I am not posting much over the christmas period but may look back a few times if there is anything else to discuss re SBRY.

 

competition and margin pressure are the main culprits keeping this down.

 

Edit:

my original image, mid -December (taken from '2017 Santa Rally' thread)

large.jpeg

 

this trade is starting to become profitable, on both entries.

 

Untitled2.jpeg

 

 

 

 

 

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